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Straight away, we hear ‘job cuts inevitable after Kraft takeover’. Gordon Brown said the government was “determined” to ensure that Cadbury jobs were secure.

“We are determined that the levels of investment that take place in Cadbury in the United Kingdom are maintained and we are determined that, at a time when people are worried about their jobs, that jobs in Cadbury can be secure,” he said.

Peter Mandelson added his two penneth saying Kraft’s chairman and chief executive Irene Rosenfeld had already written to him to assure him of Kraft’s “respect for Cadbury’s heritage and employees”.

He said he had now invited Ms Rosenfeld for talks on the details of Kraft’s plans, which he said he would then immediately disclose to the Cadbury workforce.

Well he should have been discussing that before the takeover went ahead. Or was he fooled by the pre-emptive letter of assurance mentioned above?

I still say five years maximum before Cadbury’s UK and production is moved abroad. Of course there will be financial reasons. Like wages are lower in South America or Eastern Europe.

A poor excuse for Cadbury employees and British industry.


Written by Smiling Carcass

19/01/2010 at 11:38 PM


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Kraft has bought Cadbury’s. Another British company owned by foreigners. I predict within 5 years Cadbury’s in Birmingham will be gone and Cadbury’s chocolate production will be moved abroad. They’ll keep the name and they hope to keep the customer base and good will. If they move production abroad, I for one will not buy Cadbury’s again.

Written by Smiling Carcass

19/01/2010 at 8:37 AM

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